A BIT ABOUT US .
Tim Ashworth
Founder & Director
Tim is hands on across every part of the business, from media and strategy to talent, content creation, social campaigns and crisis communications.
With more than 15 years of experience, he’s represented some of the most respected sporting codes, athletes, brands and rights holders across Australia, New Zealand, the Pacific, Asia and the United States. He’s worked on world title fights, major NRL events, NFL collaborations, tennis grand slams, international tours, grassroots programs, government initiatives, sports diplomacy, brand partnerships and athlete deals. He established Loyal to help brands, businesses and people get more from their moments, turning their potential into real, lasting impact.
Built on connection and trust, Tim believes the best results aren’t simply handed over — they are earned.